The Arts Touring Alliance of Alberta is a provincial, non-profit organization whose purpose is to promote and assist the development of a strong performing arts touring industry in Alberta.  We do this by providing performance opportunities, professional development, publications, web-based data and knowledge sharing.

Arts Touring Alliance of Alberta

11759 Groat Road, Edmonton, AB T5M 3K6
780.644.4840 |

On behalf of the ATAA Staff and Board of Directors, our thoughts are with all of you during this unprecedented situation. We hope that we can all support one another so that our sector can emerge from this crisis and continue to sustain live performing arts in the province of Alberta. Shannon and I are both working from our perspective homes but are available by phone, e-mails or video chats. As the days go by, we will endeavour to keep you updated with news for our industry. Stay healthy and safe everybody.

Kennedy Jenson, Executive Director

Novel Coronavirus (COVID-19)

Alberta has implemented public health orders restricting mass gatherings and certain businesses and workplace closures to protect Albertans’ health and limit the spread of COVID-19.

For more information please see:

Visit Alberta Health Services and The Public Health Agency of Canada for factual and reliable information on COVID-19.

Alberta's Relaunch Strategy

A safely staged COVID-19 recovery plan to relaunch our economy.

Alberta’s Relaunch Strategy puts safety first while gradually reopening businesses, resuming activities and getting people back to work.

While we face a long road to recovery, there are signs our collective efforts are helping slow the spread of COVID-19.

We must ensure the sacrifices we have already made are not wasted. To be successful, we must stay vigilant to slow the spread: follow public health measures, practice physical distancing and good hygiene, and continue acting responsibly.

Visit for more details.

ATAA Town Halls

We hosted Town Hall meetings via zoom over these past two weeks and it was wonderful to be able to connect with our members. Discussions around rescheduling shows, what safety measures will have to be put in place in order to open again, legal issues, and general ‘how-are-you-doing’ conversations were the focus.

We plan on hosting future Town Halls in a few months time, but until then, please know that the Board and Staff of the Arts Touring Alliance is here to support you in any way we can. There is a number of resources that we can refer you to. Our virtual door is always open.

 – Kennedy Jenson, Executive Director

The Event Safety Alliance Reopening Guide:

For Event Professionals During the COVID-19 Pandemic

Edited by Steven A. Adelman

Some Things To Keep In Mind:

CAPACOA has prepared a comprehensive ‘Preparedness’ document that includes a number of valuable resources updates and information sharing evolving on a daily basis. It’s definitely worth a look.

The Government of Canada’s Economic Response Plan is available for those folks who are self employed.

Upcoming Member Events

We have temporarily suspended our community calendar in a further effort to support Alberta’s public health orders restricting mass gatherings and workplace closures to protect Albertans’ health and limit the spread of COVID-19.

If you need to see some uplifting creative work right now, check out #CreativeIsolation on Twitter, The Social Distancing Festival, or the many other ways that artists are finding to share their work online!

A great resource for artists: