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ATAA Strategic Overview
Strategic Vision
Successfully integrate the arts as an essential, vibrant component of the quality of life in Alberta.Mission Statement
Our organization provides visionary inclusive programs and services that are fundamental to the growth of a strong arts touring industry in Alberta.Strategic Priorities
- To ensure that services and projects are beneficial and appropriate to the Membership of Presenters and Touring artists
- To secure and administer adequate human and financial resources that support the operations and initiatives of the ATAA
- To increase the visibility of the ATAA and the presenting network in Alberta
- To develop an active membership base
- To develop an infrastructure to foster Arts Education Touring and young audience development
- To develop appropriate board and committee structures to sustain the operations, initiatives and projects of the ATAA
- To identify and develop the Alberta audience for the Arts.